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April 2, 2018
Why do we love Fridays so much?  The answer is obvious, in front of us we have a weekend of possibilities; days where we can hang out with friends, do something fun, or enjoy doing nothing at all. The weekend spells r-e-l-a-x, and for most people that means Monday spells s-t-r-e-s-s. Fortunately,

“Text Us Now” Campaign Generates 265% Increase in Click-Through-Rate

March 15, 2018
GeoMoment, a Zipwhip partner focused on digital strategy and engagement, recently launched their new SMSAD offering to unite online advertising tools like Google Adwords with Zipwhip’s landline and toll free texting platform. The end result is an offering that enablesconsumers to click on a Text

What Defines a Team Player?

March 10, 2018
With football season kicking off, we are constantly being reminded of the importance of being a team player as we tune in to watch the big game each Monday night. Whether it is out on the field, in the office or even in the classroom, being an effective team player is essential to any group’s

Quotes To Inspire Your Marketing Effort

March 5, 2018
1. “Content is the atomic particle of all digital marketing.” — Rebecca Lieb 2. “When you start with what’s at stake for the buyer, you earn the right to their attention.” — Jake Sorofman 3. “SEO is not something you do anymore. It’s what happens

Declutter Your Life

March 1, 2018
School and soon the holidays are looming right around the corner and the days of the kids being on their lazy summer schedules will soon come to a close. Whether back-to-school season means getting the children back into their early morning routines or running the neighborhood carpool, your home is

Create the Perfect Pre-Roll Advertisement

February 20, 2018
Pre-roll advertisements or “in-stream” advertisements are shown on a website before a music video, video tutorial, or any short video. Most pre-roll ads have a “skip” option after the commercial has played for five seconds, making this five-second period crucial for your brand. According to